Beach Chic: H&M’s Trendy Summer Styles

The Fashionisto

/

Published May 25, 2023

Stan Taylor models a regular-fit crochet-look resort shirt with regular-fit lyocell shorts.
Stan Taylor models a regular-fit crochet-look resort shirt with regular-fit lyocell shorts. Photo: H&M

With its latest beach drop, H&M steps up to the plate, offering a fresh take on summer fashion, merging the ease of beach life with an evolved, cultivated sense of style. This giant in the fashion industry is all set to make a splash in your summer wardrobe, bridging the gap between beachwear staples and current fashion trends.

H&M Summer 2023 Beachwear

It's all about monochromatic style as Stan Taylor hits the beach in a black crochet short-sleeve shirt and swim shorts.
It’s all about monochromatic style as Stan Taylor hits the beach in a black crochet short-sleeve shirt and swim shorts. Photo: H&M

H&M’s new men’s arrivals are keen to redefine what your vacation wardrobe could look like. Expect a turn from the usual, with monochromatic dressing and crochet shirts among the fresh takes, suggesting H&M’s thumb is firmly on the pulse of what’s in vogue in men’s fashion.

Making a textured statement, Stan Taylor rocks a relaxed-fit pleated polo shirt with striped blue and white swim shorts.
Making a textured statement, Stan Taylor rocks a relaxed-fit pleated polo shirt with striped blue and white swim shorts. Photo: H&M

This relaxed yet stylish beach collection’s spotlight falls on model Stan Taylor. Gracing the beachscape, he presents H&M’s newest swim shorts, a diverse range offering solid and striped styles. The scene is casual and warm, with Stan enjoying a balmy day clad in the latest from H&M. The imagery conjures an aspirational summer scene where style and comfort meet at the water’s edge.


Recent Updates

Model Justin Eric Martin wears a short suit with a linen shirt and D-frame sunglasses.

COS Takes to Marseille with Chic Linen Style

For summer 2023, COS invites us on a sartorial journey to Marseille, France, with the return of model Justin Eric ...
Massimo Dutti Masters the Art of Coastal Elegance

Massimo Dutti Masters the Art of Coastal Elegance

Unveiling its latest summer collection, Massimo Dutti channels the season's carefree essence and a color scheme as diverse as the ...
Explore H&M's summer 2023 lookbook for men.

H&M’s Threefold Approach to Summer 2023 Style

As the temperature rises and the days grow longer, the much-anticipated summer season is upon us, bringing fresh fashion trends ...
Embracing summer style, Valentin Humbroich wears a seersucker sport coat by J.Crew with a plaid button-down.

J.Crew’s Fresh Take on Seasonal Staples

J.Crew has once again demonstrated its affinity for the timeless classics as it unveils an array of essentials ahead of ...
Lilly Pulitzer Dives into Menswear with Southern Tide

Lilly Pulitzer Dives into Menswear with Southern Tide

Lilly Pulitzer, a brand popular for its women's resort wear, partners with coastal lifestyle and apparel label Southern Tide to ...
Bah Aziz wears striped silk pajamas from the Dolce & Gabbana x Mytheresa capsule collection.

Dolce & Gabbana x Mytheresa Capsule: A Summer’s Day in Palermo

Amidst the picturesque streets of Palermo, luxury retailer Mytheresa and the renowned Italian fashion house Dolce & Gabbana unveil their ...

Leave a Comment